Published on 8/15/2024
How to beat tech billionaires at their game?
Muso Mwango
It's no secret that big tech has been outsourcing for years. For decades, we've seen Apple, Amazon, Google, and the likes move their customer-facing departments overseas as either call centers or full offices run in countries in Asia or South America. Even large financial institutions have moved their first response customer service overseas. There are many reasons why this has been done, the biggest one however is cost. Companies save millions by offshoring their call centers, because wages are generally lower, benefits are not as expensive and the labour pool is large enough that companies can find someone to fill roles immediately. This type of offshoring that focused on "low skill" labour was first introduced by the manufacturing industry and has finally made it to tech. So the question is, how can we do what big tech is doing?It's a simple answer, get with the program!
The best way to beat them is to join them. To be competitive in any business, especially the tech sector you have to have an unfair advantage and solve problems that no one else can for customers. This is a fact! 
Whatever your product is, the best way to get long-term success is determined by whether you can continue to provide value as competitors become more aware of your product. Outside of your product's unique selling point, you also need operational excellence to take you beyond the statistic. One operational efficiency is being able to recruit quality labour. Apple is Apple because of its people, so is Google, Nvidia and so on.
By this I mean, technically talented people help deliver a scalable advantage. But here's the secret you may not know, these companies have scalable talent because they have made recruitment easier. Big tech companies have significantly increased the number of employees they hire offshore in recent years.
This trend has extended beyond just customer service roles to include technical talent as well. Companies like Facebook, Google, and others are now tapping into global talent pools for software development, data analysis, and other specialized technical roles.
The benefits of hiring technical talent overseas are numerous:
Cost savings: Offshore talent often comes at a fraction of the cost of domestic hires, allowing companies to stretch their budgets further (American Express).
Access to a larger talent pool: By looking beyond domestic borders, companies can tap into a vast global pool of skilled professionals (Time Doctor).
24/7 operations: With teams in different time zones, companies can maintain round-the-clock operations and faster development cycles (American Express).
Diversity of thought: International hires bring diverse perspectives and experiences, potentially leading to more innovative solutions (CGAA).
Scalability: Offshore teams can be scaled up or down more easily than domestic teams, providing flexibility as business needs change (American Express).
Specialized skills: Some regions have developed expertise in specific areas of technology, allowing companies to access niche skill sets (Time Doctor).
Competitive advantage: By leveraging global talent, companies can stay ahead of competitors who limit themselves to domestic hiring (American Express).
However, it's important to note that this approach isn't without challenges. Companies must navigate cultural differences, time zone issues, and potential language barriers. They also need to ensure compliance with local labor laws and maintain quality control across geographically dispersed teams.
Despite these challenges, the trend of hiring technical talent overseas continues to grow. For startups and smaller tech companies looking to compete with the giants, adopting a similar global hiring strategy could level the playing field and provide the scalable talent advantage needed to succeed in today's competitive tech landscape (CGAA).
Ready to join the ranks of industry giants like Apple and Google by leveraging global talent? Fabrika is here to help you achieve that competitive edge. As a software development agency with extensive experience across various industries, we understand the value of operational excellence and scalable talent.
At Fabrika, we offer a subscription-based service providing access to 320 or 800 development hours, with projects fully managed by our dedicated project managers. Our flat-fee structure ensures cost predictability and our no-commitment policy offers the flexibility you need. Whether you’re a startup founder or a business owner looking to implement tech solutions without the risk, we’ve got you covered.
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